This year, says Larsen, WMG achieved “some amazing moments internationally across our roster, with Zach Bryan, Nessa Barrett, NLE Choppa and Omar Apollo all having gold and platinum records. But the breakout of the year for us was Benson Boone. He’s a young artist of extraordinary talent, developing quickly and often on the road.” The American singer-songwriter made touring and promotional stops “all across Europe, Asia and Australia,” says Larsen. “He hit his first career billion streams in the first year of him releasing music, with 80% of that coming from international markets.”
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