Please join us in welcoming Jena Petuskey to the team as our VP of Paid Media Strategy, Audience Growth and Operations. She’ll be focused on using paid media and CRM to drive streaming, audience acquisition and D2C sales. She comes to us from Capitol Records where she led the paid media strategy for Capitol Music Group and Motown. During her time at Capitol, she used paid media strategies to develop emerging artists into global superstars. She also strategized campaigns for several Grammy wins and sold-out merch stores. Before Capitol, she worked at advertising agencies for clients such as Paramount Pictures and Kia-Hyundai.
Outside of work, Jena likes to play golf and paint artwork for her family and friends. She also enjoys water sports, with jet skiing being her favorite!