Shawnae Corbett-Rice named Billboard "40 Under 40"
VP Marketing, Warner Records
As the label’s self-described “point guard,” Corbett-Rice, 37, runs innovative marketing campaigns to create what she calls “sustainable visibility” for signees. Recent successes include a TikTok campaign with pop-up dance classes that helped propel Saweetie’s “My Type” to No. 1 on the Rhythmic airplay chart; a series of “Wale & Chill” fan activations that contributed to Wale’s “On Chill” topping Mainstream R&B/Hip-Hop; and a Postmates giveaway for fans of rising rapper NLE Choppa.
Before I Turn 40, I Want To...“Visit every continent and write a book on being a career mom in the entertainment business.”